Business Studies Curriculum Overview
“The road to success is always under construction.” Lily Tomlin
Being part of the Academy Transformation Trust family, we ensure our curriculum is ambitious and enjoyable through knowledge and skills developed throughout their time at Bristnall Hall. It is inclusive and knowledge rich and it is broad in terms of coverage and (at least) encompassing the breadth of the 2014 English National Curriculum. We ensure it meets the needs of our students and helps to develop character, personal pride and the highest moral standards.
Our Business Studies curriculum is for learners who wish to develop applied knowledge and practical skills in enterprise and marketing. It is designed with both practical and theoretical elements, which will prepare students for further study of qualifications in enterprise, marketing or business.
Learners will understand the main activities that will need to happen to support a start-up business, and what the key factors are to consider when starting up a business. They will also develop an understanding of how to attract and retain customers, the techniques to use when developing products and how to investigate what makes a product viable.
They will develop the skills to design a business proposal to meet a specific business challenge. They will identify a customer profile for a specific product, complete market research to generate product design ideas, and use financial calculations to propose a pricing strategy and determine the viability of their product proposal.
- Mrs T Cutler, Subject Leader of Business Studies
Useful websites/resources for students and parents